Brand kit
One mark.
Used the same way.
Logo files, colors and the few rules that keep the AAMDM mark consistent.
Logo files
Colors
AAMDM Navy
#071735Primary tile and wordmarkAAMDM Blue
#1688FFAccents and buttons, never as the logo tileWhite
#FFFFFFThe A on navy; the tile on dark backgroundsClear space
Give it room
- Keep a clear margin around the logo equal to half the height of the tile.
- Keep nothing else inside that margin, including other logos and text.
- Do not make the logo smaller than 24 px tall on screens. For icons below 32 px, use the favicon files, which have thicker strokes.
Don’t
Please avoid
- Do not use the blue tile with a white A. It is too close to other well-known app icons.
- Do not recolor the tile, the A or the wordmark.
- Do not stretch, rotate, skew or outline the logo.
- Do not add shadows, glows or gradients.
- Do not put the navy tile on a dark navy background. Use the white-tile version.
- Do not redraw or retype the wordmark.
- Do not place the logo on busy photos or low-contrast backgrounds.
- Do not suggest that AAMDM is made, endorsed or certified by Apple.
The AAMDM name and logo are not affiliated with Apple Inc. Apple and related marks are trademarks of Apple Inc.
Need something else?
For press, partner or co-marketing requests, write to us.